- On May 9, 2017
- Belgian startups, Cumul.io, Dieter Nieuwdorp, Fan Arena, imec, imec.istart, notinslider, shared innovation, Spencer, start it @kbc, startup acceleration programmes, startup programmes, Telenet Kickstart
Business partners wanted! Telenet Kickstart believes in the disruptive power of startups
While most large enterprises aren’t eager to collaborate with startups, Telenet has made it an integral part of its business strategy. Belgian startups have a lot to offer to the digital market, and Telenet considers their growth crucial for its own development as a leading telecommunications provider. Dieter Nieuwdorp, Telenet’s Senior Vice President of Strategy and Corporate Development, explains why Telenet’s business development strategy and the three Telenet Kickstart verticals are a match made in heaven.
Telenet Kickstart: because shared innovation is key
By 2020, Telenet wants to become Belgium’s leading player in connected entertainment services and connected business solutions. “There are two ways for us to achieve this”, says Dieter. “We can either try and develop everything ourselves or we can opt for shared innovation, partnering with other companies. Since telecoms and media are a rapidly changing sector, Telenet firmly believes in the creative and disruptive power of startups.” To give Belgian startups a head start on their road to success, Telenet a few years ago launched the Telenet Kickstart programme.
Community, acceleration, sustainable growth
“The purpose of Telenet Kickstart is threefold”, Dieter elaborates. “On the one hand, we want to nurture the Belgian startup community, no strings attached. Our partnership with Start it@kbc is a great example of this. On the other hand, we want to facilitate the acceleration of promising startups by collaborating with initiatives such as imec.istart and their new Telecom, Media and Entertainment vertical. Last but not least, Telenet Kickstart invests in sustainable growth for startups, establishing strategic partnerships with young entrepreneurs who can provide added value to our own business activities.”
Telenet’s win-win partnerships
Following Telenet’s successful collaboration with Fan Arena and customer relationship with Cumul.io, November Five is the next startup in line to jump on the Telenet bandwagon with their mobile workplace assistant Spencer. Spencer will help Telenet to boost business productivity by combining all the apps and tools Telenet employees need into one easy-to-use mobile work environment.
“This partnership with Spencer is a perfect example of the win-win strategy Telenet believes in”, Dieter adds. “Considering the many high potentials I’ve seen participating in the Telenet Kickstart powered by Idealabs program a few years ago, I have no doubt that many other startups will soon be partnering with us as well. In fact, there’s already another startup project in the pipeline as we speak.”