Privacy policy

Belgian privacy policy


What are cookies?

Cookies are small items of information which are sent by the website to your browser so that your browser is recognised (“a cookie session”). Cookies also ensure that visitors to the website can be identified by repeated visits to the website (“permanent cookie”). Cookies are saved to the visitor’s hard disc. Cookies can be placed by the server of the website being visited or by partners collaborating with this website. Cookies only read the information placed by the cookie itself. Cookies have no access to other information.

A cookie usually contains the name of the server which had placed the cookie, an expiry date and a unique number code.


Cookies help to match the website to the wishes and preferences of visitors. They can also be used to personalise the contents or advertising of a website for visitors.

Use of cookies on the Be Bold in New York website

The BBNY website uses different types of cookies:

Indispensable cookies

These cookies are indispensable for using the website and to be able to use all its components.

Examples: browsing on the website, forms to be filled in, keeping track of contents of shopping baskets, etc.

They also provide a secure identity check: when you log in, this cookie will ensure that your identity is checked before allowing the website to give access to your personal information.

Functional cookies

Functional cookies are cookies that help the website to function and ensure that you get a more customised surfer experience.

Examples: choice of language, presentation preferences, etc.

Performance cookies

We use performance cookies to collect information about the use made by visitors to the website with a view to improving and optimising the contents of the site and make it more efficient.

Examples: counting the number of visitors, listing the most popular web pages, etc.

Advertising cookies

The website works with advertising cookies. During your visit to the website, your surfing behaviour and your demographic and profile details are processed anonymously in an advertising cookie. Advertisers on the website can also install advertising cookies.

The information that we collect based on these advertising cookies are used to measure the effectiveness of the advertising and to match the advertising to your possible interests.


Management of cookies

You can refuse the installation of cookies by adjusting your browser settings.



(Windows explorer) Go to “tools” “internet options” “general” “browsing history” “delete” ” delete cookies”.

You can also remove already installed cookies at any time from your computer or mobile device.



Go to your control panel, then to ” internet options” ” general” ” browsing history” ” delete” ” delete cookies”.